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The All-New 2017 Subaru Impreza

Built for your next adventure.


Built to Last

The Impreza is built for the long road ahead. In fact, it's the longest-lasting vehicle in its class, with 97% of Impreza vehicles sold in the last 10 years still on the road today.

All-New Global Platform

The 2017 Impreza is redesigned from the ground up with an all-new structure using more high-strength steel for long-lasting quality. With greater strength, rigidity and vibration resistance, the new Subaru Global Platform is designed to provide confidence for years to come.

Well-Built in the USA

Every 2017 Impreza sold in America is built to last at Subaru of Indiana Automotive (SIA) in Lafayette, Indiana - an award-winning facility with a reputation for quality manufacturing and environmental friendliness. In addition to being the first U.S. auto assembly plant to be ISO 9001 certified for quality management practices, SIA is a zero-landfill plant that is certified as a Backyard Wildlife Habitat by the National Wildlife Federation and employs over 5,000 people every day, right here in the USA.

EyeSight Driver Assist Technology

EyeSight monitors traffic movement, optimizes cruise control, and warns you when you're swaying outside your lane. And with the addition of Lane Keep Assist - new to Impreza for 2017 - it can even help you steer back into your lane. The Pre-Collision Braking feature can apply full braking force in emergency situations. Another way Subaru designs vehicles with your safety in mind.

Available on: 2.0i Premium, 2.0i Sport, 2.0i Limited

Ring-shaped Reinforcement Frame

This core component of Subaru advanced safety engineering consists of a high-tensile steel center pillar, side pillars, body-side frames, and floor crossmember positioned in a ring-like layout to form a protective shell around the passengers. It's a breakthrough in passenger protection.

LED Steering Responsive Headlights and High Beam Assist

Get a clearer look around every bend with available LED Steering Responsiveness Headlights, which actively track in the direction of a turn to enhance visibility.

Available High Beam Assist works in conjunction with EyeSight to automatically switch the headlights between high and low settings when an oncoming vehicle is detected, enhancing safety for both you and other drivers on the road.

Steering Responsive Headlights standard on: 2.0i Limited

High Beam Assist available on: 2.0i Limited

Blind-Spot Detection and Rear Cross-Traffic Alert

Using radar sensors, the Blind-Spot Detection system warns you with a visual indicator in each side mirror if it sense a vehicle in your blind spots. Rear Cross-Traffic Alert can help warn you of traffic approaching from the side as you are backing up, using an audible warning and flashing visual indicator in your side mirrors and Rear-Vision Camera display.

Available on: 2.0i Premium, 2.0i Sport, 2.0i Limited

Rear-Vision Camera and Reverse Automatic Braking

A standard Rear-Vision Camera enhances rear visibility when backing up. Its display includes guidelines to help you see the vehicle's path and judge distance to other objects.

And with available Reverse Automatic Braking, the Impreza can detect objects behind you and automatically stop the vehicle, helping to keep you and your family safe when backing up.

Rear-Vision Camera standard on: All models

Reverse Automatic Braking available on: 2.0i Limited

Symmetrical All-Wheel Drive + up to 38 MPG

The balanced design of Symmetrical All-Wheel Drive creates uniform stability and delivers an optimal distribution of power for maximum traction. It makes for improved handling, a quicker response to road conditions, and superior fuel efficiency. 

The durable SUBARU BOXER engine combined with the available Lineartronic CVT allows the Impreza to get up to a fuel-efficient 38 MPG highway.

SUBARU BOXER Direct Injection Engine

Drawn from more than 40 years of intelligent performance, the unique SUBARU BOXER engine has pistons the move side to side, cancelling out each other's vibrations so it can run more smoothly and efficiently. This horizontal layout also offers better balance while delivering a maximum transfer of power. It also features direct injection for improved performance and fuel economy.

2.0i Sport Trim Level

The 2.0i Sport sedan and 5-door models turn any drive into an inspired performance. A sport-tuned suspension, 18-inch alloy wheels, available transmission paddle shifters, and Active Torque Vectoring all combining to deliver an engaging drive. A rear spoiler, LED daytime running light, body color rocker spoilers, and exclusively available Lithium Red Pearl exterior color all hint at the models' performance attitude. Inside, the stage is set with exclusive Black Sport Cloth upholstery with red contrast stitching, a leather-wrapped steering wheel and shifter handle, and carbon-fiber-look interior accents.

SUBARU STARLINK Multimedia

An all-new STARLINK Multimedia system with Apple CarPlay, Android Auto, and Pandora app integration connects your favorite apps to your vehicle and right to your fingertips. Access news, navigation, food, weather, music, podcasts, audiobooks, and other multimedia content through iHeartRadio, Aha, Magellan Navi, STARLINK apps, and SiriusXM Satellite Radio. Plus, an all new built-in and voice-activated navigation system powered by TomTom. All on an available 8-inch touch-screen. Whether you use an iOS or Android device, you can keep your hands on the wheel and attention on the road.

Harmon Kardon Premium Audio

Experience the full impact of your music with the available premium audio system, featuring 8 speakers with a 432-watt-equivalent amplifier from Harmon Kardon, an 8-inch high-resolution touch-screen, and SiriusXM Satellite Radio.

Available on: 2.0i Sport, 2.0i Limited

SUBARU STARLINK Safety and Security 

Providing extra peace of mind, STARLINK Safety and Security gives you instant access to help when you need it most. With services such as Automatic Collision Notification to send first responders when an airbag deploys, Enhanced Roadside Assistance, Stolen Vehicle Recovery, and the added convenience of Remote Services, STARLINK Safety and Security helps keep you and your Subaru safe.

Standard on: 2.0i Premium, 2.0i Sport, 2.0i Limited

Keyless Access with Push-Button Start

Keyless Access with Push-Button Start and PIN-Code Access features touch-activated door unlock and one-touch start functions. It allows you to unlock, enter, and start the car without the key ever leaving your pocket or purse. The PIN-Code Access function allows you to unlock your vehicle with a present code, giving you the freedom to explore without carrying a key fob.

Standard on: 2.0i Sport, 2.0i Limited

LCD Multi-Function Display

An available 6.3-inch high-resolution, full-color, multi-function display helps keep you informed with outside temperature, climate control, fuel economy, and vehicle systems functions. 

Standard on: 2.0i Sport, 2.0i Limited

Sedan and 5-door Body Styles

Everyone's journey is different. That's why the Impreza gives you the choice between a stylish sedan and a sporty 5-door hatchback.

Right-Sized, High-Quality, Comfortable Interior

Inside, the Impreza features an all-new, more refined interior with increased passenger space and high-quality soft-touch materials. The Impreza now has the largest passenger volume in its class. Combined with a larger cargo area and wider rear gate opening on 5-door models the Impreza is prepared for almost any adventure.